O’CARE is a brand that makes skincare simple, logical, and thoughtfully designed. Under its new positioning, the brand offers a Smart Skincare System built on a deep understanding of the skin’s needs and a distinctive approach to product selection. Developed the visual identity and packaging design so that this new system is instantly recognizable to shoppers at the shelf. Art Direction & Brand Strategy: Daria Kost Brand Design: Daria Kost Packaging Design: Daria Kost, Maria Anfilatova